Branding

The Logo Design

Primary Logo

Logo Example

Download .eps

Specifications

Logo Example

Blue outline indicates minimum clear space. This area must be kept free of all other elements.

The minimum required clear space is 25% of the total height of the logo.

Alternative Logo Versions

The logo in solid black

Logo Example

Download .eps

The logo in solid white

Logo Example

Download .eps

Minimum Logo Size

Logo Example

Social Media Icon and Website Favicon

Logo Example

Download .eps

The Color Palette

Primary Colors

Pantone DS 238-5 U
C: 60 M:5 Y:15 K:25
R: 63 G:154 B:170
#3f9aaa

Pantone DS 311-3 U
C:15 M:0 Y:75 K:20
R:181 G:192 B:52
#b5c034

Grayscale Color

C: 0 M:0 Y:0 K:0
R: 255 G:255 B:255
#FFFFFF

C:0 M:0 Y:0 K:100
R:0 G:0 B:0
#000000